Recording your podcast episode is just the start! Grow your podcast audience and revenue by strategically repurposing your episode content for maximum reach. If you're on my list, you'll get practical tips, inspiration, podcast recommendations and puns sent straight to your inbox, every week.
Boss your business podcast
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Circa 2017, there was one sentence every marketing manager dreaded hearing. There they were in their office, listening to Rihanna and DJ Khaled sing about their Wild Thoughts, eating a unicorn bagel, when all of a sudden some VP of Sales would stick their head around the door and say, "Hey, what do you think about us starting a podcast?" Jump forward a couple of months to much frustration when that half-baked podcast didn't turn on the magic sales tap. Nowadays, most businesses know that starting a podcast is a long-term strategy, not a quick win. Done right, your business podcast can bring you qualified leads, fill your content calendar with interesting posts that drive engagement, attract talented new team members and make you stand out as a thought leader in your industry. But that's only if you do it right. That's why you need to attend this year's B2B Pod Con. It's the premiere conference for B2B podcasters where you'll gain exclusive insights to boost your B2B podcast's reach and impact. Plus, you can network with other industry leaders as you learn about the latest podcasting tools and resources. The conference is in Nashville, Tennessee, in November and tickets go on sale this month. My buddy Eric Rutherford from Build That Podcast is running it, so you know it's going to be good. So good that it'll impress that VP of Sales who breezed into your office that day in 2017. Now there's a wild thought. Have a great day! ~Sarah at CopyHop~ Like this email? Then hop on over to my website! I've got blog posts about podcasting, plus a list of my services and a handy get in touch with me page. If you want to hear more from me, then connect with me on LinkedIn. Want an emoji? Here you go: 📐 |
Learn How to Repurpose Your Podcast Content
Recording your podcast episode is just the start! Grow your podcast audience and revenue by strategically repurposing your episode content for maximum reach. If you're on my list, you'll get practical tips, inspiration, podcast recommendations and puns sent straight to your inbox, every week.
Hey Reader, Your podcast has probably changed a lot since you started it. But did you know that podcasting is changing too? For years, the basic technology underpinning podcasting has stayed broadly the same. But now there's a movement — Podcasting 2.0 — that's evolving podcasting independently of corporate influence. If you're a podcast listener (and I'm pretty sure you are), you'll be able to listen to and support your favourite shows no matter what platform they're on, with more of the...
Hey Reader, Podcasts about podcasting are a bit meta. And podcasting about emailing for podcasters is niche. So we're about to get META NICHE. This is an email about a podcast episode that talks about emailing for podcasters. It's ok if you need to read that twice. Last week, I was so happy to guest on a podcast episode of Podcasting Smarter, the podcast that gives tips and best practices to help your podcast thrive with less effort on your end. I gave host Norma Jean my top #5 hacks to...
Hey Reader, Podcast monetisation is easier than you think. A new survey showed that only 26% of indie podcasters are actively monetising their content, with other podcasters holding back from monetisation because they don’t know how or don’t have the time. The big picture: Technology has made podcast monetisation easier and more accessible. The most successful route to monetisation is through ad placements, with 27% of monetising podcasters earning through ads. Donations and selling a product...